Inteligencia Artificial – Optimizacion de Motores de Busqueda

Hoboken, NJ (PRWEB) March 21, 2013

For far too long, the entrepreneurial community has been operating on a fallacy. Aspiring entrepreneurs, blinded by the belief that creating and putting out a good product is enough to find success, soon realize that an outstanding vision is not enough to create a sustained business. While companies continue to develop doomed products, this Myth of the Visionary stands strong: people will continue to believe that having a vision and acting upon it is enough to build a successful business. But this path that worked for the few notable visionaries, like Bill Gates and Steve Jobs, is the exception rather than the rule. Entrepreneurial visionaries are not bornthey are made. Anyone can be a visionary. All they need is to know how.

In The Lean Entrepreneur: How Visionaries Create Products, Innovate with New Ventures, and Disrupt Markets (Wiley; $ 37.95; February 2013, 978-1-118-29534-2) authors Brant Cooper and Patrick Vlaskovits move beyond the myth, using their own entrepreneurial experiences to provide a four-step framework for building a business based on a product people actually want. Cooper contributes his experience as a startup thought leader and speaker, while Vlaskovits talent as an entrepreneur and startup advisor brings an additional source of expertise to this illuminating book. Eric Ries began the lean movement with his book The Lean Startup, but Cooper and Vlaskovits use their entrepreneurial expertise to expand on these proven concepts, adapting them to suit the needs of the entrepreneur.

The Lean Entrepreneur serves as a universally applicable roadmap to success. Rather than simply explain the concepts, Cooper and Vlaskovits offer a wealth of supplementary materials to ensure that readers can understand how these concepts will improve their business. Enriched with case studies, illustrative graphics, worksheets, and skill-building exercises, the book is a comprehensive guide to evolving a vision and improving a company step by step.

Throughout the book, the authors cover a wide range of best practices for business success, teaching entrepreneurs how to: